Dina Brodsky

Using Instagram to Take Control of Your Career

Over the last few years, Instagram has become an incredibly powerful visual platform for the art world. Artists in particular can use it to take control of almost every aspect of their career in a way that was impossible before.

This two hour intensive workshop will cover you everything you need to know about instagram as an artist. It will teach you how to use to present and sell your work, form relationships with collectors, gallerists and critics, and create communities of artists you trust and admire. It will cover the following:

  • a thorough explanation of current Instagram algorithm, and how to use it to your advantage as an artist
  • how to build an engaged community around your art
  • setting up your account in a way that is both professional and authentic
  • how to present your work the right way for this particular platform
  • algorithmic vs chronological and how to correctly use them to grow your audience
  • how to find the correct hashtags for your work
  • what to avoid (both content and behavior that slows down the growth of your audience) influencer marketing and the strategy for using it

1.5 hour lecture, 1.5 hours (or more, depending on number of students) – individual studio visits/consultation

Price: $150 per person